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PackagingBranding

Freshco Basics

A pantry line that reads as one family on a crowded shelf: cans, oval tins and spout pouches.

Client
Freshco Basics
Year
2026
What we did
Packaging design, Brand system, Print-ready artwork

Freshco Basics needed a range that shoppers could spot from the end of the aisle and trust up close. We built one system for every format, with a bold colour per product, a shared typographic voice and honest food photography.

Every label was delivered print-ready for cans, oval tins and stand-up pouches, front and back.

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